Pluckly
Comparison

Substack vs Memberful

Side-by-side comparison of Substack and Memberful for content creators.

Tool
Substack

Newsletter publishing and monetization in one place

Memberful

Sell memberships directly from your own site

Starting price
Free
From $49/mo
Founded
Pricing model
freemium
freemium
Free option
Free tier
Free tier

What they are

Substack

Substack is a publishing platform where writers host email newsletters and charge subscribers a recurring fee. Independent journalists, essayists, and niche experts use it to build direct audiences without relying on ad revenue. The platform handles payments, delivery, and a basic website automatically. Substack takes a 10% cut of paid subscription revenue on top of stripe fees, which becomes a real cost as an audience grows.

Memberful

Memberful is a membership platform that lets creators sell paid subscriptions, gated content, and newsletters without moving their audience to a third-party hub. It integrates tightly with WordPress and connects to Stripe for payments, so creators keep their brand and their customer relationships. The flat monthly fee plus a small transaction cut makes costs predictable, though high-volume creators should do the math carefully.

Which to choose

Full editorial comparison coming soon. For now, check the side-by-side data above and read the individual reviews for Substack and Memberful.