PPluckly
Comparison

Recraft vs Runway

Side-by-side comparison of Recraft and Runway.

Tool
Recraft

Vector and raster AI image generation for brand work

Runway

AI video generation and editing for visual creators

Starting price
10/mo
12/mo
Founded
2022
2018
Pricing model
freemium
freemium
Free option
Free tier
Free tier

What they are

Recraft

Recraft is an AI image generation tool built specifically for designers and brand teams who need consistent visual output at scale. It generates vector illustrations, icons, and raster images from text prompts, and supports custom brand style training so outputs stay on-model. The free tier is genuinely usable, though the credit system can feel restrictive once you start iterating quickly.

Runway

Runway is a browser-based AI video platform used by filmmakers, social media creators, and marketing teams to generate, edit, and transform video with text and image prompts. Its Gen-4 Alpha model produces short video clips from text or images, while traditional editing tools sit alongside AI features in one workspace. Output quality impresses at short durations, but longer or complex scenes still require significant iteration.

Choose
Recraft

if you need thumbnails and visuals and ai image. It has a usable free tier to start with.

  • +One of the few AI image tools that outputs true SVG vector files
  • +Brand style training keeps generated assets visually consistent
  • +Free tier includes real generation credits, not just a trial
Choose
Runway

if you need video editing and ai video. It has a usable free tier to start with.

  • +Gen-4 Alpha produces some of the most coherent AI video clips currently available
  • +Combines AI generation with practical editing tools in one interface
  • +Text-to-video, image-to-video, and video-to-video modes cover multiple workflows

Which to choose

Recraft and Runway solve different problems, so most people would not choose between them directly. The comparison below helps if you are weighing where to spend budget, or deciding whether you need both.

Read the full reviews for Recraft and Runway.

Pricing checked 7 Jun 2026.