Pluckly
Comparison

Metricool vs Beehiiv

Side-by-side comparison of Metricool and Beehiiv for content creators.

Tool
Metricool

Schedule, analyze, and report social media in one place

Beehiiv

The newsletter platform built for growth.

Starting price
From $20/mo
From $42/mo
Founded
2015
2021
Pricing model
freemium
freemium
Free option
Free tier
Free tier

What they are

Metricool

Metricool is a social media management platform that covers scheduling, analytics, and competitor tracking across major networks including Instagram, TikTok, YouTube, LinkedIn, and Pinterest. Freelancers, agencies, and small business owners use it to plan content and pull client reports without juggling multiple tools. The free plan is genuinely usable, though it caps brand connections and historical data depth.

Beehiiv

Newsletter platform with built-in growth tools: paid recommendation network, ad marketplace, native referral programs, and built-in monetisation. Founded by ex-Morning Brew operators.

Which to choose

Full editorial comparison coming soon. For now, check the side-by-side data above and read the individual reviews for Metricool and Beehiiv.