Mailchimp vs Patreon
Side-by-side comparison of Mailchimp and Patreon.
Email marketing platform built for growing audiences
Recurring membership income direct from your fans
What they are
Mailchimp
Mailchimp is an email marketing and automation platform used by independent creators, small businesses, and e-commerce brands to build subscriber lists, send campaigns, and track engagement. It offers drag-and-drop email builders, audience segmentation, and basic landing pages. The platform is mature and well-documented, though its pricing scales quickly once your list grows beyond a few hundred contacts.
Patreon
Patreon is a membership platform where creators charge fans a monthly or per-creation fee in exchange for exclusive content, community access, or perks. Podcasters, artists, writers, and video creators use it to build a predictable income stream outside ad revenue. It takes a percentage cut of earnings rather than charging an upfront fee, which makes entry easy but gets expensive at scale.
if you need email marketing. Starts at 13/mo.
- +Extensive template library covers most creator use cases out of the box
- +Audience segmentation lets you target specific subscriber groups
- +Built-in analytics show open rates, click rates, and revenue attribution
if you need hosting and monetization. It has a usable free tier to start with.
- +No upfront cost to start collecting memberships
- +Handles payment processing, billing retries, and fraud in one place
- +Built-in tiers make it straightforward to offer multiple membership levels
Which to choose
Mailchimp and Patreon solve different problems, so most people would not choose between them directly. The comparison below helps if you are weighing where to spend budget, or deciding whether you need both.
Read the full reviews for Mailchimp and Patreon.
Pricing checked 8 Jun 2026.