Pluckly
Comparison

Loom vs Metricool

Side-by-side comparison of Loom and Metricool for content creators.

Tool
Loom

Record and share video messages without a meeting

Metricool

Schedule, analyze, and report social media in one place

Starting price
From $18/mo
From $20/mo
Founded
2015
Pricing model
freemium
freemium
Free option
Free tier
Free tier

What they are

Loom

Loom is a video messaging tool that lets creators, teams, and educators record their screen, camera, or both and instantly share a link. It is widely used for async communication, product walkthroughs, and feedback on creative work. The free tier is genuinely usable, though video length limits and storage caps push most active users toward a paid plan fairly quickly.

Metricool

Metricool is a social media management platform that covers scheduling, analytics, and competitor tracking across major networks including Instagram, TikTok, YouTube, LinkedIn, and Pinterest. Freelancers, agencies, and small business owners use it to plan content and pull client reports without juggling multiple tools. The free plan is genuinely usable, though it caps brand connections and historical data depth.

Which to choose

Full editorial comparison coming soon. For now, check the side-by-side data above and read the individual reviews for Loom and Metricool.