PPluckly
Comparison

Kajabi vs Gumroad

Side-by-side comparison of Kajabi and Gumroad.

Tool
Kajabi

All-in-one platform for selling knowledge online

Gumroad

Sell digital products directly to your audience

Starting price
72/mo
Free
Founded
Pricing model
subscription
freemium
Free option
Paid only
Free tier

What they are

Kajabi

Kajabi is an all-in-one platform where creators build and sell online courses, membership sites, coaching programs, and digital products. It combines a website builder, email marketing, checkout, and basic analytics under one subscription. Solo creators and small teams use it to avoid stitching together multiple tools. The trade-off is that each individual feature tends to be shallower than a dedicated specialist tool.

Gumroad

Gumroad is a storefront platform where creators sell digital goods like ebooks, courses, music, templates, and software directly to buyers. It handles payments, file delivery, and basic licensing with minimal setup. Indie creators and solopreneurs favor it for its low friction, though Gumroad takes a 10% $0.50 fee on every sale with 30% fee on discover marketplace sales, which adds up quickly at higher revenue volumes.

Choose
Kajabi

if you need course platforms and email marketing. Starts at 72/mo.

  • +Single subscription replaces course platform, email tool, and basic website builder
  • +Built-in affiliate program management
  • +Checkout and payment processing included out of the box
Choose
Gumroad

if you need monetization and course platforms. It has a usable free tier to start with.

  • +No monthly fee to start selling
  • +Quick store setup with no technical knowledge required
  • +Supports pay-what-you-want pricing and memberships

Which to choose

Kajabi and Gumroad both cover course platforms, so this is a real either-or for some teams. The right pick depends on which one's wider feature set and pricing fit how you work.

Read the full reviews for Kajabi and Gumroad.

Pricing checked 2 Jun 2026.