Pluckly
Comparison

Ghost vs MailerLite

Side-by-side comparison of Ghost and MailerLite for content creators.

Tool
Ghost

Open-source publishing platform built for serious creators

MailerLite

Affordable email marketing built for growing creators

Starting price
From $15/mo
From $9/mo
Founded
2010
Pricing model
freemium
freemium
Free option
Free tier
Free tier

What they are

Ghost

Ghost is an independent publishing platform that combines a CMS, email newsletter tool, and membership system in one place. It is used by independent writers, journalists, and media companies who want to own their audience without relying on third-party platforms. The open-source core can be self-hosted for free, while Ghost Pro handles hosting at a monthly fee. The tradeoff is that it is more opinionated than WordPress and has a steeper learning curve for non-technical users.

MailerLite

MailerLite is an email marketing platform covering newsletters, automations, landing pages, and sign-up forms. It suits indie creators, small newsletters, and course sellers who want a clean interface without paying enterprise prices. The free plan covers up to 1,000 subscribers, and paid plans start around $9 per month. Deliverability is solid, though the template editor can feel limiting compared to more design-focused competitors.

Which to choose

Full editorial comparison coming soon. For now, check the side-by-side data above and read the individual reviews for Ghost and MailerLite.