Ghost vs Loom
Side-by-side comparison of Ghost and Loom for content creators.
Open-source publishing platform built for serious creators
Record and share video messages without a meeting
What they are
Ghost
Ghost is an independent publishing platform that combines a CMS, email newsletter tool, and membership system in one place. It is used by independent writers, journalists, and media companies who want to own their audience without relying on third-party platforms. The open-source core can be self-hosted for free, while Ghost Pro handles hosting at a monthly fee. The tradeoff is that it is more opinionated than WordPress and has a steeper learning curve for non-technical users.
Loom
Loom is a video messaging tool that lets creators, teams, and educators record their screen, camera, or both and instantly share a link. It is widely used for async communication, product walkthroughs, and feedback on creative work. The free tier is genuinely usable, though video length limits and storage caps push most active users toward a paid plan fairly quickly.
Which to choose
Full editorial comparison coming soon. For now, check the side-by-side data above and read the individual reviews for Ghost and Loom.