Ghost vs Buy Me a Coffee
Side-by-side comparison of Ghost and Buy Me a Coffee.
Open-source publishing platform built for serious creators
Accept tips and memberships with minimal setup
What they are
Ghost
Ghost is an independent publishing platform that combines a CMS, email newsletter tool, and membership system in one place. It is used by independent writers, journalists, and media companies who want to own their audience without relying on third-party platforms. The open-source core can be self-hosted for free, while Ghost Pro handles hosting at a monthly fee. The tradeoff is that it is more opinionated than WordPress and has a steeper learning curve for non-technical users.
Buy Me a Coffee
Buy Me a Coffee is a monetization platform where creators accept one-time tips and recurring memberships from their audience. It targets independent writers, artists, podcasters, and developers who want a low-friction way to earn income without building a full storefront. The platform takes a 5% fee on transactions, which is lower than some competitors but worth factoring into revenue projections. Setup takes minutes, and no technical knowledge is required.
if you need hosting and monetization. It has a usable free tier to start with.
- +No platform cut on membership revenue, unlike Substack
- +Built-in email newsletter delivery included on paid plans
- +Clean, distraction-free editor focused on writing
if you need monetization and email marketing. It has a usable free tier to start with.
- +Free to start with no monthly fee
- +5% platform fee is relatively modest compared to alternatives
- +Simple, clean supporter-facing pages that load quickly
Which to choose
Ghost and Buy Me a Coffee both cover monetization, email marketing, so this is a real either-or for some teams. The right pick depends on which one's wider feature set and pricing fit how you work.
Read the full reviews for Ghost and Buy Me a Coffee.
Pricing checked 3 Jun 2026.