Pluckly
Comparison

ConvertKit vs Metricool

Side-by-side comparison of ConvertKit and Metricool for content creators.

Tool
ConvertKit

Email and audience tools built for creators.

Metricool

Schedule, analyze, and report social media in one place

Starting price
From $9/mo
From $20/mo
Founded
2013
2015
Pricing model
freemium
freemium
Free option
Free tier
Free tier

What they are

ConvertKit

Newsletter platform with landing pages, automated email sequences, paid newsletters, and a creator marketplace. Strong choice for selling digital products to a subscriber base. Now rebranded as Kit.

Metricool

Metricool is a social media management platform that covers scheduling, analytics, and competitor tracking across major networks including Instagram, TikTok, YouTube, LinkedIn, and Pinterest. Freelancers, agencies, and small business owners use it to plan content and pull client reports without juggling multiple tools. The free plan is genuinely usable, though it caps brand connections and historical data depth.

Which to choose

Full editorial comparison coming soon. For now, check the side-by-side data above and read the individual reviews for ConvertKit and Metricool.