Beehiiv vs Ghost
Side-by-side comparison of Beehiiv and Ghost for content creators.
The newsletter platform built for growth.
Open-source publishing platform built for serious creators
What they are
Beehiiv
Newsletter platform with built-in growth tools: paid recommendation network, ad marketplace, native referral programs, and built-in monetisation. Founded by ex-Morning Brew operators.
Ghost
Ghost is an independent publishing platform that combines a CMS, email newsletter tool, and membership system in one place. It is used by independent writers, journalists, and media companies who want to own their audience without relying on third-party platforms. The open-source core can be self-hosted for free, while Ghost Pro handles hosting at a monthly fee. The tradeoff is that it is more opinionated than WordPress and has a steeper learning curve for non-technical users.
Which to choose
Full editorial comparison coming soon. For now, check the side-by-side data above and read the individual reviews for Beehiiv and Ghost.